What is Sitecore Edge?
Launched in early 2021, Sitecore Experience Edge is an API-based solution that provides a range of tools, layouts, and media to its customer while publishing Sitecore JSS sites. Sitecore, one of the leading content management systems, offered a part of its software as a Service (SaaS) platform. It provides the service of content delivery across any channel, ranging from mobile phones and tablets to wearable IOT gadgets. This too at a very high speed.
Delivering quality content to the right targeted audience is crucial because it will help you to create your digital presence. It will help you to create a brand for your business and to make people trust you. You will get a better competitive environment and these marketing strategies will help you for better conversions.
A brief about Sitecore’s experience edge
Sitecore experience edge is a SaaS-based platform that has headless content delivery capabilities. It will help you to create and to engage your customer in digital experiences which will ultimately help you to get revenue. It will help you to provide quality content to your customer without any architectural complexity, which will help in your both marketing and IT sector.
Initially, Sitecore experience edge will offer you two options:
Sitecore edge for XM
Sitecore Edge Experience, an API-based platform, equips you with tools, layout, and media, streamlining content creation and publishing. With Sitecore, you can craft engaging content in multiple languages, opening doors to diverse audiences. In addition to that, it enables access to the GraphQL API through Sitecore experience edge, eliminating the need for infrastructural setup.
Sitecore edge for Content Hub
Sitecore Edge integrates with Content Hub for the creation of content and its distribution. It provides various necessary tools for it. Sitecore Edge is a Content as a Service (CaaS) based platform. It uses GraphQL API to offer high-quality content across channels.
Why should you go for Sitecore Edge?
- Flexible content
Sitecore allows you to create flexible content. These contents can be published through multi-channels mediums. Here, from the channel, what it means is mobile or web apps, wearable assistants, etc. With the headless CMS content capability of Sitecore experience edge, it becomes quite easy for your marketers to offer content across various touchpoints, cheaply and with lesser manual work.
- Independence from Development Team
The development team plays an important role in any organization, as they are responsible for developing content. Any organization depends on them for their content. While using the Sitecore edge experience, eliminate your dependency on the developer’s team alone. Sitecore experience edge will provide you with API-based tools and modules, which will help you to interact with platforms. This reduces the length of development procedures and boosts productivity.
- Security
Using Sitecore experience edge, the developed content can be hosted on Sitecore Cloud. This allows faster deployments of content across all the touchpoints available. In addition to it, the integration of various other platforms, easy and simple customization procedures, and marketing automation features helped in boosting its content-delivery capability.
- Instant creation
Sitecore edge experience allows you to create content. This content can be created within a minimum period. Sitecore Edge used JAMStack architecture. This architecture allows its users to create websites and applications at the lowest possible cost. Sitecore Edge’s headless features enable brands that use Sitecore JSS and XP to provide content.
In a Nutshell
Sitecore Edge experience is a perfect platform for headless content delivery capability which drives digital experiences and maximizes revenue growth. It is an innovative solution launched to provide a good customer experience with speed and agility to maximize business outcomes.
