Business Application Development

Growing business in today’s world requires a lot of stuff but at the same time, the availability of the Internet or better say Digital Marketing can make the work easy. Instead of going for the print media for advertisement, today the internet can be proven the best tool for the growth of the business and increasing the revenue generation to another level. E-commerce website creation and development of mobile-based applications and web-based applications are the various ways to promote your marketing campaign and reach out to your targeted audience.

Integration of CMS software such as Sitecore will make things more smooth. It will create a personalised digital experience, and real-time data analysis, smoothen your marketing activities, and is fast and secure.  

Some prominent advantages of using Sitecore are:

Analytics: Sitecore’s best feature is that it allows the integration of data across different channels and collects it in a single platform for its utilisation in a better way. Sitecore, by doing so, can gather all the information of customers across all the platforms that are available that come under the same marketing campaign of the organisation and further analysis can be done to get conclusions.

For example, if a shoe industry is there. It has its website for ordering shoes. Also, let’s say it has its app for all the different platforms available (consider it android, ios, and windows). Then different customers use different platforms for placing their orders. If all the data for orders are collected together and analysed further than the best-seller among the products can be easily decided. This can be done by analysing data for each platform independently, for example, analysing data for Android apps and then deciding its best-seller, and then for other apps and then for websites. Then by integrating all the best-sellers across different platforms, the final winner can be decided. But this method will take a lot of time as well as manpower. Even if it is done automatically (without the intervention of manpower) then also it can slow down the analytical speed. Hence Sitecore can be used to save time and for better efficiency.

Customization: Sitecore not only allows you the creation of content only. But it also allows you to edit or modify it according to the need. Also, there is a feature that, you can have different content or design for different devices. It can be made that it will display different content when opened through the mobile and different when accessed through the laptop or some other device. Also, it provides real-time design visualisation features, which make the task easier for the creator.

User Friendly: Sitecore’s, today, are being widely used. The only reason is that it is user-friendly. It facilitates the user with drag and drop content that makes the work easy. Also, the range of tools available under Sitecore is easy to use.

In this digital era, creative and powerful e-commerce solutions are being implemented including e-carts, digital marketplace, e-auctions & reverse e-auctions, social and commercial based solutions, etc.

The development of any applications needs to be passed through these four stages. First of all, the requirements of an organisation need to be collected, then the concept or logic for catering to each of these needs is analysed, then with the help of suitable technology, they are being built. After testing, they are ready to serve the organisation.

How can CMS PARADISE be an answer to all your questions?

We at CMS PARADISE, believe that we can cater to all your requirements to develop a business-oriented idea or to realise a complex idea in the real world. We, during business application developments, will provide you services that will surely help you in every step of our business. We will help you in